Graeme began his career at IMP London working on Umbro's sponsorship of Euro '96, before working for over a decade in the digital space. He joined Fast Track in spring 2009 and is responsible for the integration of digital into our clients' campaigns.
His credentials include integrating digital into various local and international marketing campaigns for clients such as Bacardi-Martini, Masterfoods, Habitat UK, Prudential, Coca Cola, Nivea, Chivas Brothers and Pernod Ricard.
"The best sports marketing campaigns work across all platforms and media - fully formed as powerful integrated campaigns rather than a singular digital or analogue activity. It's often difficult to tell whether a great marketing campaign began on or offline, and where the heart of the idea was".
Graeme lives in Berkshire with his wife Sarah, and son Alexander. He is a keen long distance cyclist and loves nothing more than suffering on a Pyrenean mountain. Graeme can be found online blogging at www.graemeharrison.typepad.com