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Chime Communications PLC is today pleased to …
Tuesday, 16 Nov 2010
Fast Track, head quartered in London, is a leading sports marketing agency within Chime Communications and is delighted to open its fourth international base.
The Hong Kong operation joins Fast Track businesses in Abu Dhabi, Spain, and New Zealand to offer clients a truly international proposition.
Jim Glover, CEO of the Sports Marketing Division of Chime Communications said:
“We have great aspirations for the global nature of our business and see a move into Hong Kong as a natural evolution of our international strategy”.
Fast Track currently has 170 staff around the world with a diverse sports client list including HSBC, Lucozade, G4S, Emirates, Land Rover, BT, Mubadala Development Company, UK Athletics and the National Lottery.
The Hong Kong office will be led by Dan Parr who has 11 years of sports marketing experience, five specifically in Asia.
Andy Westlake, CEO of Fast Track said:
“We are delighted to create an opportunity for Fast Track to grow in Hong Kong and, as brands are continually asking us to offer global solutions with regional capabilities and understanding, this positions us perfectly to deliver in a key market”.
Speaking on the opening of the new office, Jonathan Castleman, Fast Track’s Managing Director – International said:
“There is great excitement about the latest expansion to the Fast Track family. The ability to offer clients a 360 degree, fully global solution for their sponsorship strategies is increasingly important and our new base in Hong Kong will service clients throughout Hong Kong and Asia. The need for the new office in the Far East was driven by clients’ needs and came at a perfect time as we were looking to expand into the increasingly important Asian market. An ever growing number of our existing clients have business in that region and we now have a team made up of international experts and experienced locals able to offer global solutions with local relevance.”
Fast Track is one of the world’s leading businesses in delivering 360 degree programmes across consultancy, events and communications that focus on building and maintaining genuine connections between clients and their audience through a shared passion for sport.
Fast Track Hong Kong is located at Central. For more information please contact Dan Parr on firstname.lastname@example.org / +852 6136 2475 or Steve Chisholm email@example.com / +44 7765 223075
Source: Fast Track Comms