UK Athletics
Overview
In 1998, UK Athletics appointed Fast Track as its Event Management, Rights Marketing and Communications Agency.
Our Role
Working closely with venues, television broadcasters, technology providers, host cities, sponsors, spectators, officials and volunteers of the sport, Fast Track manages all event delivery for the annual 7 major televised events.
Activity
Fast Track, in conjunction with local authorities and the BBC, has developed new 'built for TV' venues with top level facilities and appropriate capacities. This has transformed the televised event series into truly entertaining experiences for spectators and TV audiences.
Results
UKA & Fast Track have succeeded in creating the most successful televised event series owned by any national athletics governing body in the world. UK Athletics recently reappointed Fast Track until 2013 and it has also led to the appointment of the company as event presentation consultant to the IAAF.
